The Wilderness Agency logo has 1 main configuration, but utilizes adjustments based on the background it is placed upon. The full color logo should only ever appear on a white background.
Single Color Use
Some applications may require the logo to be used in a single color.
Logo clear space
Ensure that clear space is maintained around the logo so it’s always legible and has room to breathe. Photos, text, and graphic elements must follow this guideline. Use the height of the “A” in Agency as shown to gauge the preferred clearance at all sizes.
Improper use of logo
Use the illustrated examples below as a guide for what to avoid with the logo. Most importantly, do not alter the logo or compromise it’s legibility in a way that is different from the provided files.
Do not move or rearrange the logo elements in any way.
Do not slant or display the logo sideways in any application.
Do not stretch or skew the logo.
Do not alter the size of individual elements of the logo.
Do not display the logo on a gradient or any color other than the approved blue or white, as noted above.
Do not use unapproved alternate colors with the logo.
Do not place the logo over busy patterns that affect legibility.
Do not use drop shadows with the logo.